Walter Drenth, Marketing Director, Nigerian Breweries PLC, on Wednesday November 6 as the company unveiled limited edition series of Star, called Star Music Bottle reported that Nigeria’s leading premium Lager, Star, makes at least N120 billion every year. The announcement was made during the star-studded event which held at Federal Palace hotel in Lagos.
This implies that out of N120 billion sold yearly, at least 1.6M bottles are consumed every day at N200 a bottle. (Wow!!!)
It is also reported that most Star drinkers are between 18 to 45, dwelling in urban and rural areas and that Nigerian Breweries is one of the sector’s highest employers of labour.
Hahaha!!! How amazing is that? 600m what??? Nija, I salute ooo...Shine Shine bobo....STAR..Lol
Comments